by Melanie TorresIf you’ve been following the NetWeave blog posts, you have probably noticed that I’m particularly fond of Instagram. So it shouldn’t be a huge surprise when I say that the moment I found out about Instagram’s newly released, first ever stand alone app...
By Melanie TorresPromoting an event can be tedious work. Between leveraging various forms of traditional media, ie: flyers, tv commercials and radio spots, there’s also the whole “social” aspect to consider. Everyone knows WOM (word-of-mouth) marketing is one of the...
By Melanie TorresInstagram has grown exponentially in the past couple years, going from an exclusive ios-app to a massive social network with 200 million monthly users, 36% of whom are 18-29 year olds within the United States. With Facebook as its parent company,...
By Melanie TorresYou’ve seen it on the tweets you follow, your friend’s Instagram photos and even on television commercials. The Hashtag, once known only as a simple pound (#) sign, has taken over the social media world by storm and the term was even added to the 2014...
With the emergence of new social platforms and the constant changes made to existing ones, finding the right platform for your business may seem daunting. It’s clear that having a strong presence on Social Media is essential but you may find yourself wondering...
By Melanie Torres I’d like to preface this blog by stating that I am quite fond of Instagram. Actually, let’s rephrase that, I’m somewhat borderline obsessed with it. It’s the first thing I look at in the morning and the last thing I look at before going to sleep. I...